Q&A — Podcasting Stuff | Ali On The Run


It’s Q&A Week right here, unofficially!

I did an Instagram Story Q&A earlier this week, however didn’t get to reply all the nice questions I obtained. So, that brings us right here. Answering extra questions! Enjoyable!

(Click on right here to learn the solutions to all of the Annie-related questions I obtained, and go right here for solutions to the running-related ones.)

Right now: answering your whole questions on podcasting and the Ali on the Run Present.

A day or week within the life of manufacturing the present!

I at all times wish to do that, after which life strikes so shortly that I can’t sustain with documenting all the things. However sure, I’ll do that, in some unspecified time in the future, after I can commit and keep in mind. Proper now, I’m completely buried in all issues podcasting, because the Love on the Run collection launches on Monday! Seven days, seven episodes, fourteen visitors. It’s an enormous endeavor, and it’s enjoyable and I like it, however it’s a LOT of labor.

A bit in regards to the course of:

  1. Discover a sponsor for the collection (UCAN!)
  2. Decide variety of episodes (Valentine’s Day is on a Sunday this 12 months, so I made a decision to do seven episodes: one day-after-day, beginning on Monday and culminating on February 14)
  3. Plan lineup of visitors! Be certain that listing is numerous, and that, this 12 months, all several types of love are being represented (i.e. not simply romantic love this time!)
  4. E mail potential visitors. Watch for a response!
  5. Schedule conversations. Hope their availability strains up with mine! Attempt to be as versatile as humanely doable! #makeitwork
  6. Prep conversations. These ones are straightforward to prep, as a result of we preserve it fairly gentle and fluffy, TBH. A lot of “how did you meet?” and “was it love at first sight?” and “be trustworthy, do you ever battle?”
  7. Re-confirm and schedule conversations in Ringr; ship hyperlinks to visitors
  8. Report! Have enjoyable! Hope know-how cooperates! (It has, up to now, for essentially the most half.)
  9. Obtain audio recordsdata, convert, export, and save
  10. Write and file the intros, sponsor reads, and closers for all seven episodes
  11. Ship intros, conversations, sponsor reads, and closers to my editor.
  12. He places all the things along with music, returns the recordsdata to me, after which I “high edit,” which is principally simply cleansing up the conversations whereas concurrently writing the present notes, discovering acceptable hyperlinks to incorporate, and time-stamping the dialog.
  13. Return edited file to my editor, who converts it to an MP3 file. Examine, performed!
  14. Repeat these steps seven occasions, for every episode.
  15. Request photographs from every set of visitors so I can use them after I share and promote the episodes and the collection
  16. E mail graphic designer about making a graphic for the collection. Ship him all the things (haven’t performed this but!) he wants, together with textual content, photographs, and sponsor / present logos. Do a couple of spherical of revisions till it’s excellent.
  17. Prep collection by importing every episode to my podcast host, and including the present notes (plus all photographs, cropped and resized accordingly) to my web site and my internet hosting platform. Schedule them for his or her particular launch dates.
  18. Share and promote every episode when it comes out, together with swipe-ups for sponsor in Instagram Tales.

It’s a whole lot of work!

Extra On the Job quickly?

Sure! Season 4 launching in March!

Do you ever get down as a result of your podcast isn’t rising as quick as you need? How do you cope?

Not likely. I don’t obsess over the numbers. I care extra in regards to the suggestions. Are folks sharing the episodes? Are new Apple Podcasts evaluations coming in? (Please take into account leaving one should you haven’t! I recognize them a lot!) Are numbers not going down? These elements matter extra to me than general downloads.

Although firstly of the pandemic, when life shifted so instantly and so dramatically, that was a bummer. I used to be coming off this excessive from being in Atlanta for the U.S. Olympic Marathon Trials, and I used to be so enthusiastic about what was developing on the present, after which folks stopped commuting, folks had been dwelling with their youngsters, all the things was nutty, and numbers did drop considerably. They’re truly not completely again to the place I’d like them to be, however I perceive that many individuals hear on their commutes, and that’s not a factor proper now. However 2020 was my most profitable 12 months thus far by all measures doable, so there’s a lot to have a good time!

Will you do one other mothers podcast? Please!!!

I cherished doing the Motherhood Mondays collection, and I undoubtedly wish to convey it again. As quickly as I can decide to spending time discovering a sponsor for it, I’m all in! (I’ve additionally thought of bringing it completely to Patreon if I can’t discover a sponsor.)

What do you search for when partnering / making a sponsorship with a model?

I would like it to be a model that I already know and love and use. My thought is that I’d by no means count on you to spend your hard-earned cash on one thing I don’t spend my cash on! I wish to love the product and the folks. And I wish to know that it’s an organization I can stand behind. Past their services and products, what do they stand for? What has the final 12 months regarded like for them? What function do they play throughout the working business and communities? No firm is ideal, after all, however I do wish to know that those I companion with are ones the place our values are aligned.

Who’s your dream podcast visitor proper now?

Dr. Fauci! Dr. Jill Biden! Allyson Felix! Katie Couric! Dan Levy and Annie Murphy! And spoiler: two of my favourite Peloton instructors, who had been dream visitors, are each confirmed for March 2021! Can’t wait!

For those who couldn’t speak about working anymore, what subject would your podcast be about?

Motherhood, perhaps. I like speaking about that. Girls entrepreneurs, I like speaking to them. Or perhaps a Schitt’s Creek fan podcast? Let’s go together with that one. Dream massive!

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